Turn Expertise Into Authority
Strategic marketing for professionals who are invisible online
You've spent years building expertise and earning credentials. But potential clients can't find you online, while less qualified competitors dominate search results. We help professional services build the digital authority they deserve.
Your Credentials Are Impeccable. Your Online Presence Isn't.
You've earned prestigious qualifications, won industry awards, and built an exceptional track record. Yet when potential clients search for your services, they find your less-qualified competitors instead.
Your Credentials
Your Online Visibility
This gap is costing you clients every single day. The good news? It's fixable.
Who We Help
We specialise in professional services where expertise matters. If your work requires years of training, we understand your market.
How We Build Your Authority
A complete suite of services designed to make your expertise visible to the clients who need you most.
Why Professionals Choose Us
We're not a generalist agency. We specialise in helping credentialed professionals build the online presence their expertise deserves.
We've Been on Your Side
We understand professional services because we've worked with lawyers, specialists, and advisors for over 15 years. We know your referral networks, your compliance concerns, and your clients' decision-making process.
- Deep understanding of professional services marketing
- Compliant messaging that protects your reputation
- Long-term partnerships, not quick wins
Strategic Partners, Not Vendors
We're not here to sell you services and disappear. We become an extension of your practice, understanding your goals and adjusting strategy as your business evolves.
- Regular strategy sessions, not just reports
- Direct access to senior consultants
- Proactive recommendations based on market changes
Measurable Results
Vanity metrics mean nothing if your phone isn't ringing. We focus on outcomes that matter: qualified enquiries, consultation bookings, and client acquisition cost.
- Real-time performance dashboards
- Clear ROI tracking and reporting
- Continuous optimisation based on data
What Our Clients Say
Trusted by businesses across Australia
"We have been able to achieve results exceeding all expectations. This has only been possible due to the Smash It Marketing team."
Ray Tabone
Sydney
"Paul has managed our online marketing for a number of years and consistently demonstrated a deep understanding of our business goals and a keen insight into the intricacies of online marketing. Paul is a pleasure to work with and his responsiveness, attention to detail and willingness to go the extra mile has significantly contributed to our online success. We highly recommend Paul for anyone seeking a Digital marketing expert."
Kristy Jenyns
Melbourne
"Paul Saunders knows his stuff, but what sets him apart is how well he understands the business of business and his ability to connect the two. Conversations with Paul are always aligned to your business objectives. He takes the time to understand what matters most to you, and crafts campaigns & build tools to help you reach those goals. Paul is the real deal – highly skilled, business-savvy, and generous with his knowledge."
Mike Rhodes - 8020agent.com
Builder, Speaker, Thinker, Author
"Paul has been partnering with us for well over a decade, which is a testament to his knowledge (he's constantly upskilling), his care for us and our success. He has been a pivotal part of FightFit and it's growth. We couldn't recommend him highly enough!!"
FightFit
Melbourne
"We have been able to achieve results exceeding all expectations. This has only been possible due to the Smash It Marketing team."
Ray Tabone
Sydney
"Paul has managed our online marketing for a number of years and consistently demonstrated a deep understanding of our business goals and a keen insight into the intricacies of online marketing. Paul is a pleasure to work with and his responsiveness, attention to detail and willingness to go the extra mile has significantly contributed to our online success. We highly recommend Paul for anyone seeking a Digital marketing expert."
Kristy Jenyns
Melbourne
"Paul Saunders knows his stuff, but what sets him apart is how well he understands the business of business and his ability to connect the two. Conversations with Paul are always aligned to your business objectives. He takes the time to understand what matters most to you, and crafts campaigns & build tools to help you reach those goals. Paul is the real deal – highly skilled, business-savvy, and generous with his knowledge."
Mike Rhodes - 8020agent.com
Builder, Speaker, Thinker, Author
"Paul has been partnering with us for well over a decade, which is a testament to his knowledge (he's constantly upskilling), his care for us and our success. He has been a pivotal part of FightFit and it's growth. We couldn't recommend him highly enough!!"
FightFit
Melbourne
Ready to See Where You Stand?
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Perth, Western Australia
Serving businesses across Australia